Justin Bieber Surprises Fans with Midnight Release of SWAG II

Justin Bieber Drops SWAG II at Midnight

Justin Bieber surprised fans with the release of his eighth studio album, SWAG II, at midnight on September 5, 2025. This unexpected drop follows his July 2025 album, SWAG. It features 23 new tracks, including collaborations with artists like Tems, Lil B, and Bakar.

The album’s announcement was made via Bieber’s Instagram account, @lilbieber. He shared images of billboards displaying the album’s pink cover art in cities worldwide. The cover features a minimalist design with the album’s title in bold letters.

SWAG II delves into themes of personal growth, love, and reflection. Tracks like “Mother in You” and “Love Song” are believed to be inspired by Bieber’s relationship with his wife, Hailey Baldwin Bieber. Their journey as parents to their one-year-old son, Jack Blues, also influences the tracks. The album is described as more pop-inspired compared to its predecessor.

Hailey Bieber has shown her support by sharing her listening experience of the album on her Instagram stories. She expressed excitement for the release.

Fans can stream SWAG II on Spotify, Apple Music, and YouTube. The album is expected to make a significant impact on the charts. This follows the success of SWAG, which debuted at No. 2 on the Billboard 200.

For more updates, follow Justin Bieber on Instagram at @lilbieber.

Sources:

1. Justin Bieber Instagram: https://www.instagram.com/lilbieber/
2. People: https://people.com/justin-bieber-releases-swag-ii-album-11803383
3. Elle: https://www.elle.com/culture/music/a65981147/justin-bieber-swag-ii-album-release-date-news/
4. Wikipedia: https://en.wikipedia.org/wiki/Swag_(Justin_Bieber_album)