Overview:
Presence News is encouraging all large businesses and nonprofits generating over $1 million per year to issue a press release every thirty days. The newsroom will publish the first release for free to help organizations gauge whether regular communication strengthens local awareness and community confidence.
Large organizations play an outsized role in shaping the economic, cultural, and social landscape of the communities they serve. Yet many still wait months — sometimes years — to publicly share updates, accomplishments, or challenges. Presence News is reminding companies and nonprofits earning more than $1 million annually that a monthly press release is both beneficial and increasingly expected in today’s communication environment.
Why Every 30 Days?
A consistent 30-day press release cycle helps organizations:
- Build trust and transparency with local communities
- Highlight ongoing initiatives, achievements, and milestones
- Counter misinformation by keeping official narratives accessible
- Improve visibility across search engines and local media outlets
- Show stakeholders active stewardship of their mission or business goals
In a fast-moving digital era, silence often creates more uncertainty than clarity. Regular updates help organizations demonstrate accountability while reinforcing their presence within the community.
Presence News Offers the First Release Free
To encourage better communication practices, Presence News is offering one complimentary press release to qualifying organizations.
This allows leadership teams to:
- Test public engagement
- Measure community response
- Evaluate the value of maintaining a monthly communication rhythm
If the press release leads to stronger community connection — as many organizations report — Presence News recommends continuing with a recurring 30-day schedule.
A Stronger Community Starts With Clear Communication
From hospitals and universities to contractors, nonprofits, retailers, manufacturers, and regional service providers, organizations above the $1 million annual revenue threshold have meaningful stories to share. Their decisions affect employees, families, consumers, policymakers, and local economies.
Regular press releases not only highlight progress — they empower communities with information that fosters trust, collaboration, and local pride.
Presence News will continue encouraging large organizations to adopt this best practice and stands ready to support those who wish to begin or improve their outreach efforts.
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