People Share How Artificial Intelligence Is Transforming Their Workplace

Artificial intelligence continues to reshape industries around the world, changing how organizations analyze data, communicate with customers, automate routine work, and make strategic decisions. To better understand where AI is making the biggest impact, Presence News asked business leaders, founders, executives, and professionals one question:

Note: Usually in Q&A articles at Presence News we publish 4 answers. However – with this question we had 214 responses. With the responses – it was clear that AI is changing every sector in every business – we allowed 10 responses.

“How is artificial intelligence changing your industry, and what opportunity excites you most?”

Their responses reveal a common theme: AI is becoming less about replacing people and more about helping professionals focus on higher-value work.

AI Improves Market Research

Scott Brown
Founder, Focus Group Placement
Website: https://www.focusgroupplacement.com

Scott Brown said artificial intelligence is transforming participant recruitment in market research by improving the speed and accuracy of matching qualified participants to qualitative studies. He believes one of AI’s greatest opportunities will be predicting which participants are most likely to qualify for future research projects, making recruiting even more efficient.

Personalizing Customer Outreach at Scale

Rick Elmore explained that AI has dramatically expanded personalization for handwritten outreach. Simply Noted combines proprietary robotic handwriting technology with AI-powered lead scoring and behavioral triggers to automatically send handwritten notes based on customer activity.

Rather than relying on manual processes, AI allows the company to identify the right recipient at the right time while maintaining the impact of physical communication. Elmore believes blending artificial intelligence with tangible customer experiences represents one of the next major opportunities in business engagement.

Helping Clients Better Understand Projects

Gregory Hair said AI is improving landscaping and outdoor construction primarily through planning, documentation, and communication rather than replacing field experience. He noted that AI can organize measurements, photos, and client requests into clearer project scopes while helping homeowners better understand timelines, risks, and project decisions before construction begins.

He emphasized that on-site judgment involving drainage, weather, soil conditions, and existing structures still requires experienced professionals.

Giving Agencies More Time for Strategy

Ashish Kumar said tasks that once required an entire week—including campaign reporting and video editing—can now be completed in minutes with AI. Instead of spending time on repetitive production work, his team is able to focus more heavily on strategic planning for clients.

He is particularly excited about AI’s ability to analyze CRM data and identify new service opportunities and campaign improvements that teams might otherwise overlook.

Accelerating Legal Research

Attorney Mark Gonzales said legal AI tools have matured significantly after a slow start. While early research software felt limited, modern AI systems now help attorneys process large collections of documents more efficiently while uncovering information that might have previously been missed.

He believes these efficiencies allow lawyers to spend more time serving clients instead of sorting through paperwork.

Finding Investment Opportunities Earlier

Moe Ahmed shared that AI initially served as a reporting tool but quickly demonstrated greater value by identifying patterns in late rent payments across one property, allowing intervention weeks sooner than traditional monitoring.

Today, AI also assists the company in identifying investment opportunities by recognizing patterns hidden within large datasets that would otherwise take significant time for employees to uncover.

Strong Data Creates Better AI

Olga Kokhan believes artificial intelligence is creating renewed demand for quality data rather than simply new software. She explained that organizations seeing the strongest AI results are investing in better data annotation, processing, and research practices before deploying advanced AI tools.

According to Kokhan, trustworthy AI depends on trustworthy data.

Freeing Accountants for Higher-Level Work

CPA Alana Moore said AI is changing accounting by automatically organizing transactions, invoices, and receipts before human review. Instead of manually categorizing financial records, accountants can focus on reviewing and refining AI-generated suggestions.

She believes this shift allows accounting professionals to spend more time providing financial insight and advisory services instead of repetitive bookkeeping.

AI Supporting Law Enforcement Training

Joshua Schirard said AI is helping law enforcement agencies analyze threats faster while improving officer training through adaptive simulation.

Drawing from two decades of SWAT experience, he believes AI should enhance—not replace—human judgment. Schirard sees enormous potential in virtual training environments that adjust to an officer’s responses, creating more realistic and effective preparation for high-pressure situations.

He added that successful AI adoption depends on transparency, explaining that officers must understand how AI systems reach their conclusions before they will trust them.

Better Decisions Across Organizations

Madeleine Beach said AI has dramatically reduced the time needed for analyzing information, identifying trends, and generating initial content drafts.

While efficiency gains are valuable, she believes AI’s greatest opportunity lies in making strategic insights accessible throughout organizations rather than limiting them to specialized departments. As AI becomes more common, she expects human judgment and critical thinking to become even more important competitive advantages.

Looking Ahead

Although the applications vary widely—from legal services and accounting to marketing, construction, law enforcement, and market research—the professionals consistently described artificial intelligence as a tool that enhances productivity rather than replaces expertise.

Many emphasized that AI is allowing organizations to automate repetitive work, identify hidden patterns, improve communication, and make faster decisions. At the same time, nearly every respondent stressed that human experience, judgment, and critical thinking remain essential.

As AI technology continues to evolve, business leaders increasingly view its greatest opportunity not as replacing people, but as helping professionals spend more time doing the work that matters most.

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